Global pricing intelligence for iOS

One price is not a global pricing strategy.

Turn one base price into market-ready recommendations for 175+ App Store countries and regions—using purchasing power, exchange rates, and proven app strategies.

Download on the App Store How it works →

PPP-Based Pricing

Pick a base price

$4.99

  • United States $4.99
  • Brazil R$12.90
  • Japan ¥520
  • Eurozone €3.99
  • United Kingdom £3.99
  • South Korea ₩6,500
175+ App Store countries and regions
Pricing data stays on your device
CSV App Store Connect–ready CSV

Pricing that works everywhere

Stop guessing what to charge in each country. Pricio gives you data-backed recommendations in seconds.

01

PPP-Based Pricing

Leverage Purchasing Power Parity data to set prices that are fair — whether your user is in Tokyo, Berlin, or São Paulo.

  • India ₹199
  • Mexico Mex$79
  • Australia A$7.99
02

Big Mac Index

Use the world's most recognized economic indicator to benchmark your pricing against real-world purchasing power.

03

Strategy Templates

Apply proven pricing models from Netflix, Spotify, Tinder, and more. See how the biggest apps price in every market.

04

One-Tap Export

Generate App Store Connect–ready pricing with a single tap. No spreadsheets, no manual conversions.

From USD to global pricing

  1. 01

    Pick a base price

    Start with your standard USD price. This is your anchor — Pricio handles the rest.

  2. 02

    Pick a strategy

    Choose from PPP, Big Mac Index, or real-world pricing templates from apps like Netflix and Spotify.

  3. 03

    Calculate for all markets

    See recommended prices for all 175+ App Store countries and regions instantly.

  4. 04

    Apply & export

    Export to CSV and import straight to App Store Connect. One-step deployment.

Frequently asked questions

What is PPP and why does it matter for App Store pricing?
PPP (Purchasing Power Parity) compares how much a basket of goods costs in different countries. Pricio uses this data to help you set prices that feel fair to each market — so you don't overcharge in low-income countries or leave money on the table in high-income ones.
How does the Big Mac Index help with app pricing?
The Big Mac Index is a real-world benchmark of purchasing power across countries. By referencing it, Pricio grounds your pricing in actual economic data rather than guesswork.
Can I use pricing models from existing apps?
Yes. Pricio includes strategy templates based on how apps like Netflix, Spotify, and Tinder price their products. You can apply their pricing logic to your own app with one tap.
Which countries and currencies are supported?
Pricio covers all 175+ App Store countries and territories with up-to-date exchange rates and PPP data.
Do I need to manually update prices when exchange rates change?
No. Pricio tracks exchange rates and PPP data, so your recommended prices stay current. You choose when to apply updates.
Is my pricing data secure?
Yes. Your app's pricing data stays on your device. Pricio doesn't store or share your strategies.

Ready to price globally?

Join developers who are already using Pricio to reach users in 175+ countries with fair, data-driven pricing.

Download on the App Store
App Store countries and regions Pricing data stays on your device App Store Connect–ready CSV